The minimum ad size accepted is 20 Square cm for all pages except front page(Page 1), which should be a minimum of 240 Square cm.
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Quarter Page Newspaper Ads are display ads that will cover a quarter (1/4 ) of the newspaper. Quarter Page Ads will take up approximately. 400sq. cm for ad space,however, in a few cases it will be around 180-200 sqcm.
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Half Page Newspaper Ads will cover half of the page and can be displayed on any page of the newspaper. Half Page Ads can be placed either horizontally or vertically across the page and have a total area of approx. 825sq. cm of ad space, however in a few cases it will be around 410-420 sqcm. Compared to Quarter Page Ads, Half Page Ads will have more ad space, in which advertisers can customize the content and make them eye-catching to the audience.
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Full Page Newspaper Ads cover an entire page of the newspaper. Full Page Ads can be placed anywhere on the newspaper, other than the front page because the front page always carries the latest news content. Full Page Ads will provide advertisers with good brand visibility as it takes up a large area in the newspaper, i.e. approx.1716 sq. cm.
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Jacket Page Ads are extra pages added before the front page of the newspaper. Jacket Front Side Ads are displayed on the front side of the extra page and will include advertisements that will cover an area of approx. 702sq. cm space, excluding the Masthead/Title Head.
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Jacket Back Side Ads will be displayed on the back side of the extra page that is added to the newspaper's front page. Jacket Back Side Ads cover the entire page with a total area of approx. 1683 sq cm. As the availability of Jacket Back Side Ad only is comparatively rare, advertisers prefer to take Jacket Both Side Ads.
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An extra page with 2 printed sides is added before the front page.
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